WEBMECHANIX

Digital marketing agency WebMechanix has become one of the fastest growing agencies in Maryland. Their all-consuming mission is to deliver sustained success using the scientific method and measuring only the most important metrics for each client. After rigorous testing, tinkering, and strategizing, a sure-fire path to success opens up and all that’s left is to walk down it.

As an employee of WebMechanix, the challenge presented to me was to expand upon an already well-established brand. I chose to use color and illustration in order to catch more attention on social media, but also wanted to ensure that the brand could be serious if need be while still appearing cohesive.

Paid Social, Animation

WMX Explorer Ad Series

2020 Hermes Creative Awards, Platinum

2020 AVA Digital Awards, Platinum

Then the agency rebranded, and the mission changed slightly: explore the brand as far as you can.

With the agency expanding our video capabilities and fostering an Instagram audience, there was plenty of opportunity to try new things and experiment with new elements, formats, and messaging styles.